What we've built
Real systems, shipped to production. Each project represents a unique challenge solved with AI-first thinking.
ClonePop
A live e-commerce business run end to end by AI agents: sourcing, advertising and sales.
Running an online store means merchandising, advertising, and customer service all at once. We set out to prove how much of that an agent stack can actually operate in production, not just demo.
What we delivered
- Autonomous operations agent: sources, scores, prices and delists products on a schedule
- Agentic paid-ads management driven through the Meta Ads API
- Twenty-tool conversational commerce agent with inline Stripe checkout
- Production serverless stack (Next.js, AWS, Stripe) with web and mobile clients
DuaScroll
A Qur'an and dua iOS app we built and run, with an automated content engine.
Daily Islamic reminders are scattered across low-quality social posts. There was room for a calm, premium daily-dua experience that owns its own distribution.
What we delivered
- Native iOS app: recitation reels, prophetic storyboards, and occasion-based duas
- Automated content engine producing daily short-form video and carousels
- Live monetisation with an analytics funnel (installs to paywall to purchases)
- Runs on Firswood-owned infrastructure, operated and grown day-to-day by us
GrowYourListSize
Automated growth intelligence for GP practices, on public NHS data.
Performance insights exist across tools, but reporting and follow-ups are manual and inconsistent.
What we delivered
- Automated reporting workflow with scheduled delivery
- Data normalisation + dashboards/insight summaries
- Lead capture + follow-up automation hooks
- Operational alerts to keep pipelines moving
Requio
AI-assisted requirements packs and delivery documentation.
Teams lose weeks turning messy notes, tickets, and stakeholder inputs into consistent specs.
What we delivered
- Structured DRP output format and generation workflow
- Knowledge-base/RAG-style retrieval for project context
- Document assembly pipeline for client-ready exports
- Admin controls for modules, templates, and iteration
Motor Mania Manchester
Automated car valuation scraping bot for dealership inventory pricing
Car dealerships need real-time market valuations to price inventory competitively, but manual lookups across multiple platforms are slow and inconsistent.
What we delivered
- Multi-source valuation scraper (AutoTrader, Motors.co.uk, WBAC)
- Automated price aggregation and market analysis
- Real-time inventory repricing alerts
- Dashboard for tracking valuation trends and pricing opportunities
MediaBuyer AI
AI-powered media buying intelligence platform for performance marketers
Media buyers spend hours manually analysing ad performance across platforms, making slow decisions based on incomplete data.
What we delivered
- AI-driven campaign analysis and optimisation recommendations
- Cross-platform performance aggregation and reporting
- Automated budget allocation suggestions based on ROAS targets
- Real-time alerting for underperforming creatives and placements